About us
Our story
Established in 2022, Genesis Worn Ltd is a narrative-driven clothing brand based in Southampton, UK.
A message from the founder
Joseph
“Genesis Worn began as a quiet rebellion during the COVID-19 lockdown, not against the world but against disconnection. With no formal fashion background, I taught myself screen printing through trial and error, building makeshift setups in my room and printing late into the night. Each mistake taught patience, discipline, and soul.
What started as an experiment became a visual language: built on struggle, exploration, and honesty. From the first tee to the first collection, everything was printed, packed, and shipped by hand. That DIY spirit still drives the brand.
This didn’t begin as a business, but as a decision: to rebuild with soul, to begin again, to be born.”
OUR STORY
Our ethos
The Fruits of the Spirit.
Our ethos is shaped by timeless values, rooted in the Fruits of the Spirit (Galatians 5:22), that guide how we create, connect, and exist as a brand.
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I
Love
We build with intention and care, rooted in respect for culture, craft, and community.
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II
Joy
We find beauty in process, in evolution, in the act of creating from around us.
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III
Peace
We move with calm defiance, choosing substance over noise.
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IV
Patience
We embrace slowness, mastery, and the long arc of becoming.
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V
Kindness
We honour the human stories and we move with respect. Hate will never win.
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VI
Goodness
We resist exploitation, choosing ethical choices where possible in how we source, create, and operate.
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VII
Faithfulness
We stay true to the vision, not trends. Our loyalty is to the story.
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VIII
Gentleness
We create space for vulnerability, reflection, and spiritual growth within the current culture that glorifies hardness.
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IX
Self-Control
We move with intention, not impulse. We trust in God’s timing, process and in the humble strength of restraint. In our work and our growth, we choose what is lasting over what is loud.
2022
Established in Southampton, UK.
Self-taught
Screen printing learned through trial and error.
By hand
Printed, packed and shipped by hand.
Chapters
Every collection is a chapter, every garment an artefact.